Updating Your Graphics
With so many easy and cheap graphics programs out there, it may be tempting to do them yourself. There is a real artistry to graphic design, though. Invest the money in someone who is trained in the field and has the experience. Graphic Design Artists have a real eye for color palettes, clean and crisp images, and are good resources for staying current with industry trends. Save yourself the headache and hire a Graphic Artist for your design work.
When you want to stay informed in your Marketing efforts, your best bet is to maintain strong relationships or partnerships with a consultant. Consultants will share knowledge about on industry regulation changes or standards updates to keep you in the loop on news you may not otherwise know, or have the time to research on your own. These partnerships can either keep you ahead of the game (and your competition!) or ensure your site stays up-to-date, keeping it both secure and working properly.
The world and rules of Internet Marketing and Advertising changes every day. If you've ever followed Search Engine Land on Twitter, you'll know what we're talking about. It can be hard to keep up on the constant evolution of Google alone, not to mention other players in the Search game like Yahoo or Bing. We know just how big of an undertaking SEO is; we have someone in house whose job is dedicated to managing campaigns and staying current with the daily updates. There are so many components to maintaining an SEO campaign. Instead of trying to tread the waters solo, trust someone to know how to maneuver the components in a way that results in success for you.
Here at DMI, we not only work to provide services to our clients, but also the knowledge needed to keep their business successful. We make sure to have open lines of communication to keep our clients informed of new standards, social and search algorithm updates and changes, and new areas of focus for search engines to keep all campaigns running smoothly. We also work in a rebranding capacity, assisting clients with logo changes and re-defining their vision or brand.
If you're in need of help with graphics, SEO, or other Marketing initiatives, drop us a line and we'd be happy to discuss your efforts.